Oct 03 2008
Hot Leads Have Short Lives!
Everyday, I see the leads come in and go out and I noticed that uniquevenues.com truly attracts a wide variety of meeting and event planners that are organizing everything from Senior Leadership Meetings to Sweet Sixteens. The reactions I receive from planners when following up with their requests, are as varying as the types of events they are planning. Some planners are thrilled, they booked a venue and have moved on to other planning details, some are still searching because their first choice wasn’t the right fit, and others are still waiting on a response.
In light of this, I really want to encourage all of our members to shop our Open RFP’s, every week. Planners are conducting new searches everyday and you never know, your venue might be exactly what that planner needs. Even if the planner is not looking in your area – charm him or her with your state of the art technology, air conditioned facilities, beautiful grounds, or what ever your claim to fame might be!
Just because you didn’t receive that lead in your inbox doesn’t mean it’s not fair game! And remember, strike while the iron is HOT!
Shannon Glover, Lead Manager
Absolutely!
Folowing things up repeatedly is critical to woo clients.
Great insight and re-affirmation. Thank you.
The OPEN RFP’s section of Unique Venues is just one more outlet for obtaining leads. These requests are basically “fair game” for all. Taking advantage of these and responding within an appropriate timeframe can not only generate income for the venue, but it might create a relationship with the client over time.
I think many venues tend to forget that these leads are out there for “the taking”. We tend to only pay attention to those that are in our face via email or fax!